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Integrating cutting-edge technology and innovative practices in ambulance services to enhance patient outcomes and reduce response times. Introduction The provision of timely, efficient, and effective ambulance services is vital in emergency medical care. In recent years, European countries have been striving to improve their ambulance systems to meet the rising demand for emergency care and to address the challenges faced by healthcare providers. This article discusses the latest trends and innovations in ambulance services across Europe, with a focus on the pioneering work of Falck, a global leader in emergency services, that is transforming the landscape of emergency care. Digital Transformation The integration of digital technology into ambulance services has been a game-changer in streamlining the dispatch process and improving patient care. Advanced dispatch systems with GPS and real-time traffic updates have enabled better route planning and reduced response times. Moreover, digital patient records, telemedicine, and mobile apps have allowed for more informed decision-making and seamless communication between healthcare professionals, patients, and emergency responders. Adoption of Electric Ambulances With growing concerns about environmental sustainability and carbon emissions, European countries have started adopting electric ambulances. In 2023, Falck launched its first electric ambulance in Den-mark, contributing to a reduction in CO2 emissions and noise pollution. These vehicles not only reduce the carbon footprint of emergency services but also offer quieter, smoother rides with reduced vibrations, contributing to a more comfortable experience for both patients and paramedics. Drone Ambulances Drone technology has emerged as a promising solution to overcome the challenges of traffic congestion and geographical barriers. In remote areas or during natural disasters, drone ambulances can be deployed to deliver emergency medical supp
You are finally ready to start your weight loss journey. A physician maps out treatment, a dietitian customises a meal plan and during two disciplined weeks, the numbers on the scale drop. Then life happens—a special event, an indulgent dinner and suddenly the routine unravels. Guilt sets in and the plan no longer feels achievable. For most people, the cycle needs to restart. But what if it didn’t have to? What if the physician, dietitian, psychologist and lifestyle coach were all within reach whenever motivation dipped or life got in the way? That’s the experience Yazen delivers. Europe’s leading digital obesity clinic brings continuous, evidence-based care straight to your palm. Through the Yazen app, the entire circle of care remains connected. Patients can message their care team, share updates or log progress at any time and receive tailored guidance just as quickly. Every weight reading, prescription and lab result flows into a single, secure platform, creating a transparent, real-time view of a patient’s journey. Behind the simplicity of that experience lies a structured, physician-led model where digital intelligence amplifies, not replaces, human connection. Patients remain supported through in-app guidance and peer motivation that help sustain progress day by day. Yazen’s approach transforms episodic care into a responsive system that enables patients to proactively adjust their treatments and feel supported through every milestone and setback..
Distance should never stand between a patient and the care they require, says Armando Cipparano, president of Assistiamo Te. Rightly so, his company, Italy’s foremost long-distance medical transport provider, is a lifeline for patients needing world-class medical journeys beyond borders. Whether intra-country or across continents, Assistiamo Te ensures every journey is meticulously planned and seamlessly executed, proving that no distance is too far when health is the priority. But its mission goes far beyond providing ambulances, medical flights or taxi services. True to its name—meaning “assisting you”—the company redefines medical transport by weaving exceptional care into every step of the journey. Highly skilled nurses and physicians are part of Assistiamo Te’s team, supported by trusted external partners, who make sure patients receive uncompromising attention and support during transit. Strengthening Personalisation in Medical Transport Services Assistiamo Te merges technology with human insights to create a customisation strategy that guarantees each patient journey is as seamless as it is secure. Its platform excels in handling requests across national and international spectrums efficiently. From the initial request, the platform thoroughly collects and channels information to the right medical professionals, preparing a comprehensive medical report on the patient’s condition before any transport is organised. This ensures every aspect of their care is considered, and nothing is left to chance.
Matjaz Tavca, Project Manager, University Medical Centre Ljubljana
Dr. Karl Marlowe, Chief Medical Officer, Oxford Health NHS Foundation Trust
Roger Staff, Head of Imaging Physics, NHS Grampian
Emma Spellman, Chief Operating Officer, the London Clinic
Kjetil Tasken, Head and Director of Institute of Cancer Research, Oslo University Hospital
Mark Hornby, Medical Engineering Manager, Northern Care Alliance NHS Foundation Trust
Ryan Kerstein, Associate Medical Director for Innovation and Research, Buckinghamshire Healthcare NHS Trust
The New Science of Sustainable Weight Loss
Contemporary weight management has moved past the familiar directives of eating less and exercising more, toward a personalised, medically informed approach. Healthcare practitioners are increasingly focusing on understanding the human body as a whole—the interplay of biology, daily routines and emotional patterns that influence weight. This approach frames weight management as a vital aspect of long-term metabolic health rather than a purely aesthetic goal. In this edition of Healthcare Business Review Europe, we explore how weight loss treatment is evolving into a collaborative endeavour, grounded in empathy, science and continuous support. Today, providers emphasise early evaluation and ongoing engagement. Instead of waiting for conditions such as diabetes or hypertension to appear, they consider hormonal balance, sleep quality, stress levels and genetic predispositions that quietly shape outcomes. Insights from these assessments allow for care plans that feel supportive and sustainable rather than prescriptive or punitive. Medical therapies, including the rise of GLP-1–based medications, are most effective when combined with guidance on nutrition, movement and behaviour. Bariatric surgery is increasingly approached as a journey rather than a single procedure, with preparation, recovery and long-term monitoring forming an integrated continuum of care. On a broader level, healthcare organisations are building integrated programmes and digital touch points that make follow-through easier and more accessible. The most important development, however, is in the mindset. Leaders in the space increasingly see themselves not as gatekeepers of treatment but as partners in someone’s effort to reclaim health. In that partnership, weight loss becomes less about numbers on a scale and more about restoring confidence, vitality and long-term well-being. We hope this edition of Healthcare Business Review Europe helps you connect with the right partner to effectively and sustainably support your weight loss journey.